Apple has officially announced the date of its major fall event for 2026. The presentation will take place on September 9 at 10:00 AM PT, with the company expected to unveil the next generation of its flagship devices.
The key announcements are expected to include the iPhone 18 Pro and iPhone 18 Pro Max. Apple is also widely expected to introduce its first-ever foldable iPhone — an entirely new form factor for the company that has been referred to in leaks as the iPhone Ultra.
iPhone 18 Pro and Pro Max
According to industry insiders, the iPhone 18 Pro and Pro Max will feature the new A20 Pro chip, manufactured using a 2nm process, along with a smaller Dynamic Island and an upgraded camera system.
One of the most notable rumored improvements is a variable-aperture camera, which would give users greater control over light intake and depth of field.
Apple may also split the iPhone 18 launch into two stages for the first time. According to media reports, the standard iPhone 18, iPhone 18e, and the next-generation iPhone Air are not expected until spring 2027. This would make the September event primarily focused on Apple's premium flagship lineup.
Apple's First Foldable iPhone
The headline announcement of the event is expected to be Apple's first foldable iPhone.
Leaks suggest the device will feature a book-style design with an external display and a larger flexible screen on the inside. When unfolded, it is expected to offer an experience closer to that of a compact iPad while retaining the portability of an iPhone.
The foldable model is also rumored to feature an almost invisible display crease, a dual-camera system, and Touch ID integrated into the side button instead of Face ID. Apple may also introduce enhanced multitasking features designed specifically for the larger internal display.
The foldable iPhone could become the most significant change to the iPhone's form factor in many years.
What Else Could Apple Unveil?
Apple's September event is expected to extend well beyond the new iPhone lineup.
- Apple Watch Series 12 — the next generation of Apple's mainstream smartwatch. A major redesign is not expected, but Apple may introduce performance improvements and new health-monitoring capabilities.
- Apple Watch Ultra 4 — the next version of Apple's premium rugged smartwatch.
- AirPods 5 — a new generation of wireless earbuds that, according to reports, may be offered in two versions: one with Active Noise Cancellation and one without.
Apple is also expected to announce the official release dates for iOS 27, iPadOS 27, macOS Golden Gate, and other operating systems first previewed at WWDC 2026.
Other, less certain announcements could include a new Apple smart home hub with a display, an updated Apple TV 4K, and a new generation of HomePod mini. Whether these products will appear at the September event remains unclear.
Taken together, the September 9 presentation could become one of Apple's most significant events in recent years. The company is expected not only to refresh its established flagship products, but also to enter an entirely new category for the iPhone.
Pre-Order Custom iPhone 18 Pro, Pro Max and Ultra by Caviar
Caviar is already offering special pre-order conditions for Apple's upcoming flagship models.
By placing a pre-order in advance, clients can reserve a next-generation iPhone and be among the first to own it in an exclusive Caviar edition.
For those who need a premium smartphone right now — for example, as a last-minute gift — there is no need to wait until September. Custom iPhone 17 Pro and iPhone 17 Pro Max models are still available to order from Caviar.
September 9 will mark the beginning of a new chapter in the history of the iPhone. And Caviar is preparing its own vision of what comes next.